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Issue #43 - Bringing people with you

There's no point in doing great design if you don't bring people along the process with you. That's b
Issue #43 - Bringing people with you
By Ross Chapman • Issue #43 • View online
There’s no point in doing great design if you don’t bring people along the process with you. That’s been one of the key things I’ve worked towards over the past couple of years.
Businesses are still setup to see the final design. The process leading to that looked waterfall. Now, in my experience, businesses are understanding the value of prototyping, usability testing and quite simply, understanding that design is a process, not the final product.
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Here's to working with others to make truly great designs
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