It might be Black Friday, but colour me inspired! Lots of learning this week, researching our users, understanding user journeys and improving. Build, measure, learn!
Welcome to the tools and personas issue, so named because I promised I’d feature ux tools last issue, plus, I’ve been working on personas this week - time to share the wealth! Everyone has different ways of doing things and it’s been great to understand what we’re really looking for when fulfilling user needs.
So here’s the latest and greatest (without the lamest!) I’ve seen this week: