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Emo design 👨‍🎤 #96

The term "emotional design" seems to be gaining traction, but should it? I've linked to a couple of a
Emo design 👨‍🎤 #96
By Ross Chapman • Issue #96 • View online
The term “emotional design” seems to be gaining traction, but should it? I’ve linked to a couple of articles this week that explore this emerging flavour of design. Jennifer Aldrich, product designer and UX / content strategist at InVision thinks that it can only be a good thing that we’re talking about emotion design:
Heightened emotions can lead to incredible design work that impacts people’s lives in a positive way.
She recognises that we need passion in our work to move forward. Don Norman, best known for his book The Design of Everyday Things places equal importance on cognition and emotion to make the products of today:
If functions are equated with cognition, pleasure is equated with emotion; today we want products that appeal to both cognition and emotion [ref].
It’s an area I’ll keep an eye on going into 2018. Is it the next big thing?
Thank you for supporting this issue, 
- Ross

Digital product design 👨‍💻
3 reasons why sketching is useful in large organisations
IBM Type
Designers Are Too Emotional
Business 📈
A Facebook exec shares her daily routine
Bowndling: What I would have done differently
Remove the legend to become one
Cycling 🚴
Registration opens on Wednesday: Rapha Festive 500 set to return this Christmas
Herne Hill Velodrome welcomes support from  dhb apparel
The Return of Chater Lea?
Coolness 😎
All-girl engineer team invents solar-powered tent for the homeless
Punk designer Kate Moross on breaking the rules and rebelling against polarities
Digital Transformation Framework: How to Turn the Tables on Fintechs?
Here's to getting emotional!
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Ross Chapman

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