Issue #44 - Feedback is how we learn

I'm just putting the finishing touches on to a usability testing session evaluation that we ran at th
Issue #44 - Feedback is how we learn
By Ross Chapman • Issue #44 • View online
I’m just putting the finishing touches on to a usability testing session evaluation that we ran at the weekend. With no idea how many users we would be able to test designs with, it was quite a challenge to identify which user journeys we wanted to test and whether users are new or returning customers.
Dare I say, these are good problems to have. We’re testing a coded prototype to find out whether this is a viable solution to a business problem. Every bit of feedback is useful, whether it is positive or negative.
How do you make best use of an opportunity to talk to users though? One video I’ve found this week to be particularly useful is from Danny Hearn, who, at DIBI conference, explained some of the methods he’s used at John Lewis. Pay particular attention to Learn cards and Test cards - something we used and found very helpful.
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UX design
The usability testing we ran last weekend
The usability testing we ran last weekend
User research, not user testing
Practical implementation of LEAN into any organisation DIBI Talk 2016
eCommerce
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How do we take payment?
Next Generation Customer Experience Analytics
French Connection says a quarter of its turnover now from ecommerce
Coolness
The rather cool sounding Wester Ross.
The rather cool sounding Wester Ross.
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The Veil of Ignorance
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