Issue #15

themediaflow, who organised Digital Hampshire this week reviewed the event on their blog. It was a great event and awesome to share some of my UX design hacks that they can start using in their companies. The slides are here too!

Humanity has been boiled down to six emotions. Facebook is rolling out its augmented Like button “Reactions” to all. I feel like this could feature massively in a HEART framework-type metric. Hopefully Facebook makes it open for all to use.

Want to get started in the world of Watch design? Here are some templates to get started!

Web and mobile professionals know the value of prompt performance metrics, but over three quarters of them report that their business and performance data is too siloed to provide them with the necessary visibility. I’ve noticed this in the past three companies I’ve worked in. Given that Digital Transformation is so important, why aren’t we fully embracing it?

Empathy mapping and user journey mapping are key techniques to understanding users. Once created, these can be valuable tools for making design decisions.

Didn’t realise this! A square isn’t the best shape to use for a face because it makes it hard to visually process faces. Read on!

I’ve been speaking to people about live chat this week. When users are closer to purchasing, sometimes they need a little extra help to get them over the line. It helps build trust and reaffirms great customer service - like explaining delivery and returns policies. Respond is a new customer service and brand monitoring tool from Buffer. It currently supports Twitter, but I’m sure it’ll expand. Also has Slack integration (as it should!)

Wyldsson, an online ecommerce healthy food business, was able to increase online sales by 30% using Hotjar heatmaps and recordings. I’ve started using these tools and to have this valuable data in an easy-to-read format is gold - they have a free package too - so get measuring!

I could always do with improving my photography. Creative Boom share 16 tips from the pros on techniques, tools and composition.

My friends at Vulpine are readying their new collection and have shared some awesome behind the scenes shots in the past week. MD Nick Hussey shares some thoughts and questions “Why So Serious?”