Davie Bell was a pioneering off road cyclist and tourer/randonneur. His motto was “if I rest, I rust.”
If I rest, I rust. Looking back at my career to date, I find I reach a point where I’m not as engaged as I first was. Why? Because I’m resting and I’m not learning and growing. To grow, you need nutrition. That comes in the form of a team that challenges you, people to learn from and inspiration in and out of work.
This quote from Steve Jobs also helps:
“If you haven’t found it yet, keep looking. Don’t settle.”
I haven’t been a huge advocate of personas, but I do find their worth when sharing with stakeholders. I agree though that they shouldn’t be used in place of talking to real, actual users. Here’s some food for thought.