Don't forget the "U" in "UX" 👩‍🚀 #81

In a bid to improve our design process, I've been evaluating each part and this week, I've been looki
Don't forget the "U" in "UX" 👩‍🚀 #81
By Ross Chapman • Issue #81 • View online
In a bid to improve our design process, I’ve been evaluating each part and this week, I’ve been looking at UX audits - sometimes the first engagement we have with our partners.
Up until recently, we’ve been doing these in Sketch and each one was pretty bespoke, but it took time and they started to mount up (as our UX audits are proving quite popular!).
Sometimes we get too involved in the design process that we don’t take a step back and understand what we’re trying to achieve. In our case, perfecting something that really only needed 60 minutes of effort.
Iterating doesn’t have to be confined to just client work.
Thank you for supporting this issue,
- Ross

Digital product design 👨‍💻
A Mindful Design Process
My Journey into Product Design
Design Systems Are a Language. Product Is a Conversation
User research 🙋
Creating Personas
The when and where of product feedback
RedEye asks are you getting the most out of your Usability Testing?
Cycling 🚴
British Cycling say Highway Code rule change could cut traffic queues by almost half
Buy better locks, say police at cycle theft conference
"Would you let your loved ones cycle here?," asks new Cycling Embassy of Great Britain tool
Coolness 😎
This Email From Elon Musk to Tesla Employees Is a Master Class in Emotional Intelligence
The Wild West of Virtual Reality Design
How These Remote Workers Convinced Their Bosses And Clients They Can Work From Anywhere
Here's to actually putting the user first!
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Ross Chapman
A weekly collection of product design, user research, cycling and coolness from @rosschapman of @etchuk
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