Copy that 📝 #76

Copy guides are so important. They detail tone of voice. They talk about the direction words should f
Copy that 📝 #76
By Ross Chapman • Issue #76
Copy guides are so important. They detail tone of voice. They talk about the direction words should follow. Get inspired by the recent one from ustwo.
That’s what we’ve tried to do at Wiggle with our content guide. We’ve made a start, but it’s already starting to evolve with a drive towards consistency on what we say and how we say it.
As ever, thank you for supporting this issue.
- Ross

UX design 🙋
Should Designers Code???
There’s a recurring debate in the design industry over whether or not designers should write code. Alan Cooper puts in his ten cents.
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My First Design Sprint
 If you haven’t heard of the Design Sprint process before, take a look at how AJ Smart do it.
Product Design Exercises We Use At WeWork Interviews
Interviewing for designers doesn’t seem consistent. WeWork share their formula.
eCommerce 💳
RIP Web Forms — You Will Not Be Missed!
Web forms are annoying, inefficient and they fill people with dread. Does anybody actually like filling out web forms? Do they have to be that “necessary evil?”
Pitney Bowes plan eCommerce and payments platform
The franking machine experts are getting into eCommerce. But is it too late to make a dent?
A $60 Billion E-Commerce Loophole in China May Be Narrowing - Bloomberg
Nature’s Way wanted to sell its dietary supplements in China, but came up against a multimillion dollar barrier. Oops!
Cycling 🚴
Rapha | Jon Woodroof
So pleased to see Jon and family featured on Rapha. They inspire me in many ways to go out on the bike as a family - something we’re starting to do more and more. 
Transcontinental Race to go ahead, Mike Hall to take his final ride
The Transcontinental Race is going ahead! On the 28th July, 2017, let the dot-watching commence!
Night - Pink
Comfortable vegan shoes that match my bike? Sign me up!
Coolness 😎
I’m a woman in tech, and this is what I want in a company
As a female developer these are some things I want in a company before I decide to join, and once I’m a part of the team. The first thing most people do before interviewing or even applying for a job…
Interface Lovers | Ian Williams
Interface Lovers interviews Ian Williams, the product designer and software engineer based in Appalachia. This is as close to UI cutting edge there is, so take note.
How to become a better leader and get the most out of your team
What does it mean to be a great leader at work? Try ditching the ego and listen more than you speak, suggests Katy Cowan.
Here's to writing right!
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Ross Chapman
A weekly collection of product design, user research, cycling and coolness from @rosschapman of @etchuk
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